High Vibes Drinks Declares War on Soda Water
MEDIA RELEASE
MELBOURNE
High Vibes Drinks Declares War on Soda Water
May, 2022
Newly launched Melbourne based non-alcoholic drinks business, High Vibes Drinks, ruffles feathers by declaring war on soda water.
When we asked Founder, Elise Calavetta why she was so offended by soda water, she said, “Soda water is nice and all, but that’s just it, it’s nice. I want something sophisticated, luxurious and delicious to enjoy and make me feel special. I think that’s what my customers want too”.
New entrant in the non-alcoholic drinks market High Vibes Drinks aims to disrupt drinking culture by providing a carefully curated selection of non-alcoholic alternatives such as non-alcoholic wine, non-alcoholic cocktails, non-alcoholic spirits, non alcoholic beer and even non-alcoholic cider. Calavetta sifts through the many options in the market and only sells the products that pass the flavour test.
Calavetta cited inclusion and social reasons for starting up High Vibes Drinks, “I am looking to help create healthier communities, but I know I have to provide a solution. It’s not just about asking people to drink less, for me it’s about providing an amazing solution for people. No matter what your reasons are for drinking, I have amazing non-alcoholic alternatives to help customers who have made the choice to explore alcohol free.’’
High Vibes Drinks, are currently working on expanding their product range over the coming months.
About High Vibes Drinks
High Vibes Drinks is a non-alcoholic drink company founded by Melbourne Mum Elise Calavetta who is passionate about challenging the Australian drinking culture and educating the community on the positive benefits of less alcohol.
High Vibes Drinks curates a quality range of non-alcoholic options as a way of encouraging Australians to drink less, while still remaining connected socially to their friends and family. Their focus is on great tasting products, healthy lifestyles and healthy, happy communities.
Media Contacts
Elise Calavetta
Founder High Vibes Drinks
highvibesdrinks@gmail.com